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Brand, Culture & Partnerships Manager, Guinness Open Gate Brewery London

Diageo

n/a - n/a
6 King Street, Greater London, London
Sales

Role

  • Driving talkability, relevance and excitement. Ensuring GOGBL is positioned as a 'must-visit' destination in the UK.
  • Consistently bringing the external in. Tapping into trends and bringing to life well thought out and on-brand partnerships.
  • Working closely with the Guinness marketing and culture teams to ensure GOGBL is considered in plans and opportunities are maximised.
  • Ensuring all plans fit well with the Guinness brand and comply with the Diageo Marketing Code (DMC)
  • Working with the Marketing Manager on the delivery of best-in-class partnerships, collaborations and local community campaigns
  • Working with the Digital Marketing & Performance Manager to ensure partnership/collaboration comms are accurate and to develop affiliate program

Key Stakeholders

The role reports into the Head of Sales & Marketing, GOGBL. The role holder will need to build a relationship and work closely with not only the Sales & Marketing team but also key contacts within the wider Diageo business. This includes the Marketing team, Culture team and Partnerships/Brand Experience team.