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Demand Planner

Diageo

Greater London, London
Manufacturing and Production

Role

  • Diageo's performance ambition is to become the best performing, most trusted and respected consumer products company in the world.
  • GB is Diageo's second largest market and represents 45% of the Europe region performance outcome.
  • As a Demand Planner within GB, your scope is to generate, analyse and publish the 1 - 24 month market forecast for the full market portfolio. The portfolio will be divided across the Demand Planning teams.

Accountabilities and Responsibilities

  • Undertake weekly data integrity check of all demand planning master data fields within APO to ensure all SKU forecasts can be passed over to Supply Planning without error.
  • Monthly review and selection of 'best fit' statistical forecast models for your portfolio, ensuring they reflect market trends & product category growth assumptions.
  • Complete all relevant historical cleansing activities to enhance statistical modelling and remove irregular activity from forecast publication.
  • Participate in the relevant GB S&OP Cycle meetings by providing forecast performance insight to help shape and align monthly forecast changes.
  • Collaborate with Customer Operation Lead's for key product/customer combinations to evaluate SIT & EPOS data to make any necessary forecast adjustments.
  • Apply promotional & seasonal overlays to baseline statistical forecast at weekly level, to generate accurate phasing of stock production and deployment within the GB warehousing network.
  • Ensure forecast signal reflects correct warehouse direction, ensuring all rework and direct-to-customer volume forecasts are accurately published to APO.
  • Provide weekly sales vs. forecast information to the GBSC performance management cycle, ensuring all forecast variations and exceptions are understood and supported with a recovery plan where necessary.
  • Develop & improve the monthly root causing packs for your KPI accountability, ensuring it is easily understood at GBSC LT management level.
  • Partner with Innovation on innovation and renovation and ensuring right building blocks/assumptions are used. Reviewing first productions volumes and pro-actively flagging risk to help support best availability whilst not creating SLOBs.
  • Application of Product Lifecycle Planning.
  • Partner with Market & Supply Planning colleagues to ensure weekly alerts reporting is complete and all SKU's subject to OOS or Excess Inventory risk have a recovery plan.
  • Support Network Supply Manager in root causing SLOBs portfolio, particularly when forecast variance has caused this, whilst adjusting ongoing forecast to prevent future SLOBs.
  • Ensuring network balance is reviewed to decrease stock moving below minimum sell shelf life thresholds